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Dipika Kakar Ibrahim is one of the most loved television stars. The actress was recently seen on the reality cooking show, Celebrity Masterchef, but she had to leave the show mid-way due to medical reasons. However, it seems like the rough weather is not yet over for the actress, as recent developments have brought in more bad news for her.
Dipika Kakar has made it to the headlines once again, and unfortunately, it's not for the best reasons. According to recent media reports, the Sasural Simar Ka actress' brand, Label DKI, has been pushed out of operations. Dipika and her husband, Shoaib Ibrahim, launched the brand together only a few months ago. However, now it is being reported that the brand has shut down unexpectedly.
While there is no official statement from Dipika or Shoaid on the matter, the fans have been left shocked and disappointed by the news. A report by TellyChakkar revealed that the decision was made after several complaints regarding the quality of the product were filed. However, there is no official statement regarding this. Fans are waiting to hear directly from the star couple about what led to the shutdown of their brand, and whether the Label DKI will return in a new form or remain closed permanently is still uncertain.
Dipika Kakar's brand, which was named after Dipika's full name, Dipika Kakar Ibrahim, focused on Indian ethnic wear. The clothing brand was introduced online in 2024, around September-October. Dipika Kakar had previously talked about the project and revealed that it was her dream project, which she had been planning for over two years. However, the launch was delayed due to her personal responsibilities.
Dipika Kakar kept her professional life on the back burner after her son, Ruhaan, was born. The project, Label DKI, was among the same. The actress had previously shared how passionate she was about her label and had even travelled to Surat to keep an eye on the production work personally. The couple put in months of effort for the brand, worked with tailors, set up teams, and even managed the brand from the ground up.
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In previous conversations, Dipika Kakar had claimed that each outfit made under her label would resemble her personal style and essence. The idea had made her fans across the country extremely excited about the brand's launch. And while it even started on a hopeful note, with plans to deliver across India and even internationally, the recent developments have left her fans shocked.
Shoaib Ibrahim and Dipika Kakar found themselves in the face of another controversy after the former uploaded a travel vlog shortly after the attack in Pahalgam, Jammu and Kashmir. Fans heftily criticised Shoaid for his timing, and some even called it insensitive. However, for now, both Dipika and Shoaib have stayed silent on these developments.
What are your thoughts on Dipika Kakar's brand, Label DKI, being shut down?
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